Free CTOR Calculator (Click-To-Open-Rate)
Use our free CTOR calculator (click-to-open-rate) and see if your email content hits the mark. If not, we have some pointers...
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Use our free CTOR calculator (click-to-open-rate) and see if your email content hits the mark. If not, we have some pointers...
Learn how to effectively repurpose newsletter content for your blog without facing SEO issues due to duplicate content
How ConvertKit CEO Nathan Barry uses his own product: the automations behind his $149 paid newsletter, ConvertKit Commerce, and a 15,000-subscriber local side project.
Get your newsletter discovered — and build inbound links for SEO — by adding it to the top newsletter directories. Includes the info to prepare before you start.
Here are the email marketing benchmarks for online publishers vs. all other industries (and what to do if yours are falling short)
Discover how Email Service Providers (ESPs) are evolving SPF record configurations, moving from traditional TXT DNS records to more streamlined approaches. L…
Dive into the incredible journey of Bot Eat Brain with Anthony Castrio on SparkLoop's podcast! Discover how a simple newsletter idea transformed into a $50K …
Explore the dual nature of email marketing as both an inbound and outbound strategy, and understand how to leverage it effectively for your business growth.
Follow these email marketing best practices to keep deliverability high, and engagement through the roof.
Choosing the right email newsletter software is an important decision. Be sure to consider these 9 vital questions in advance.
Ignore the benefits of email marketing at your peril. All businesses, both small and large, can benefit from this underused marketing method.
Use this free Instagram hashtag generator to ensure you're using the right hashtags to give your Instagram posts the best chance of success.
Boost your email marketing success with our guide on crafting irresistible email subject lines. Learn the psychology behind engaging subject lines, key compo…
Looking to improve your email marketing campaign? A/B testing may be the answer. Learn how to identify what works best for your audience and optimize your em…
If your email is too long, Gmail will clip the bottom of the message, meaning if a reader wants to view the whole message, they need to click to "view the en…
Wondering how the EU will clamp down on Big Tech's dominance? The Digital Markets Act does just that. Here's the lowdown...
Revue writers have a neat new feature that allows Twitter users to subscribe to their Revue newsletter with just one click within a Tweet.
Apple Mail Privacy Protection in iOS 15 provides email marketers with plenty of new hurdles. Here's a brief introduction.
Want your audience on Facebook to continue seeing your posts, and in turn, help to build your community and drive more newsletter signups via Facebook? These…
One way to grow your readership is to advertise your newsletter in other newsletters. This can often seem like a daunting task: finding relevant newsletters,…
Buy running email campaigns that promote carefully crafted ecommerce incentives, you can make a sizeable impact to the success of your business.
A Read Magnets is an element in your template that's specifically designed to prompt readers to scroll further than they usually would. Here's how to use them.
Run these email marketing tests to improve the performance of your email campaigns and improve your open rate, click through rate, and conversions
These email engagement stats have been taken from over 9 billion email sends to help you shape your own email marketing strategies around them.
Wondering how your own email deliverability compares to global and regional benchmarks? This brief report tells all.
Email marketing at Christmas offers huge opportunity to explore untapped markets and enjoy massive growth, but only if you approach it in the right way.
There are plenty of free email marketing tools that all email marketers can use to save time, money, and improve campaign performance. These are our favorites.
Having multiple newsletters for your email list can be a simple way to help you achieve multiple goals. Here's why you might want to give it a try.
Create high-end, responsive email templates without writing a single line of code, with these trusted email template builders that are actually worth your t…
Struggling understand Google Postmaster Tools? Here's what you need to know about Google's extremely useful resource to help you keep an eye on your sender r…
Email marketing can help with every aspect of organizing and running a sucessful event. It's a marketing medium that shouldn't be overlooked, and with these …
If you want to cut down on the amount of time you're spending scheduling social media posts, learning how to bulk schedule them in advance is a god-send.
In this post we bring you tips, tricks, and 17 specific ways to monetize your email list so you can finally run an email list that's profitable!
Switching from one email service provider (ESP) to another can be stressful, and depending on the size and complexity of your email lists, it can be time con…
Naturally, one of foundations of email marketing is building an email list that's full of subscribers who actually want to receive your newsletter and who …
What an email bounce rate is, the difference between hard and soft bounces, and how to calculate and reduce yours to protect your sender reputation.
To ensure your content is as effective as possible, it should always be displayed to your subscribers in a professional and attractive way, no matter what …